tag to use for the name of your page. While other search engines will derive a summary from the <BODY> text of the document, Web Crawler will default to the URL if you fail to include a title. In conclusion, do not make it your goal to appear in the top ten list of every search engine. This would not only be a very difficult task, but would most likely end in disappointment. You are virtually guaranteed to have varying success rates with different search engines due to the collection of variables that play a role in every search result. These variables include size of database, method used for determining relevancy, policy on spamming, use of <META> tags and more. Hence, optimize your listings by capitalizing on the indexing criteria shared by search engines. If you have a favorite or preferred search engine that you feel strongly about being yielded as high as possible in a search, customize your Web pages accordingly. Just keep in mind that this might lessen your perceived relevancy on another.

Indexing Characteristics Specific To Individual Search Engines: Excite At the present time, Excite does not make use of tags. Since keywords and summaries are automatically generated by Excite, you have less control over their creation. However, there are still a few things you can do. Excite's software looks for common words or themes within a page. It then selects sentences for the summary that either contain these words or convey the overall theme. The words within these sentences are also used as keywords for which the site can be searched. 1.Especially at the beginning of your page, be as concise as possible and limit non-descriptive sentences. If the Excite robot comes across a number of ambiguous phrases, it will have to look deeper and deeper into your site to determine its theme and site summary. Along the same line, too little text will also force the robot to travel further into the site for more information in order to establish a theme. 2.Excite's indexing software places preference on complete, punctuated sentences. If you have content, such as a quote, at the top of your page that you do not want Excite to include in your site summary, do not display it as a complete sentence. This will lessen the chance that the quote will be included, but will not guarantee its exclusion. HotBot / Inktomi 1.HotBot supports both the keywords and description tags. 2.If you strongly believe that your site was not ranked as high as you thought it deserved in a search query, HotBot allows you to send them an email to bugs@hotbot.com. Be sure to include the URL of the search page. InfoSeek 1.InfoSeek supports both the keywords and description tags. Your description can include up to 200 characters of text and the keywords can include up to 1000 characters of text. Do not repeat versions of a keyword more than seven times. If you do, InfoSeek will disregard the entire keyword list. 2.If you do not make use of the description tag, InfoSeek's agent will simply insert the first 200 characters after the tag as the web page description. Hence, if your Web document does not contain tags, at least try to make your first 200 words accurately describe your Web site. 3.InfoSeek also indexes the ALT attribute in the tag. If the majority of your home page consists of graphics, you can describe your page with the ALT attribute. The syntax for an tag code is: picture of President
Clinton

InfoSeek Ultra InfoSeek Ultra will make use of tags allowing you to control the description that appears in a search result as well as guide its web indexing in the selection of your site's keywords. If you do not make use of tags, Ultra will simply use the first few words it comes across as your Web site summary. Lycos Lycos creates Web site titles and descriptions from the text of your Web page. Lycos' search agent selects a portion of the site that well represents its theme. It then displays this section as the site's description. The keywords are also chosen via artificial intelligence by Lycos' spider. With this in mind, do not open your page with an image map. If you do, Lycos will not be able to take an abstract for your document. WebCrawler WebCrawler relies on the statement within the tag to use for the name of your page. While other search engines will derive a summary from the <BODY> text of the document, Web Crawler will default to the URL if you fail to include a title. In conclusion, do not make it your goal to appear in the top ten list of every search engine. This would not only be a very difficult task, but would most likely end in disappointment. You are virtually guaranteed to have varying success rates with different search engines due to the collection of variables that play a role in every search result. These variables include size of database, method used for determining relevancy, policy on spamming, use of <META> tags and more. Hence, optimize your listings by capitalizing on the indexing criteria shared by search engines. If you have a favorite or preferred search engine that you feel strongly about being yielded as high as possible in a search, customize your Web pages accordingly. Just keep in mind that this might lessen your perceived relevancy on another.